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04/11 2011

Fashion Is Still Fighting

What could be better than shopping while fighting for a cause such as Breast Cancer awareness? Nothing at all!

Well that time of year has come around again where you can do both! Today Breakthrough Breast Cancer have once again launched the ever successful Fashion Targets Breast Cancer.

The annual fashion initiative was started by Ralph Lauren in 1994, but has now grown from the  classic charity t-shirt, to an extrememly fashionable yet accesible Fashion Targets Breast Cancer collection, inspired by the iconic ‘fashion targets’ black and white logo. 

Each piece in the collection has been specially designed by  M&S, River Island, Warehouse, Topshop, Coast, Laura Ashley, my-wardrobe.com and bottlegreen, to encapsulate the current S/S 11 fashion trends with prices ranging from £1.50 to £157.

 This year the campaign is being fronted by Cat Deeley, Sadie Frost and Karen Gillian. They’re doing their bit so now you can too! Check out some of my favourite pieces from River Island (Bag, top left), Aamaya by Priyanka (ring) and Warehouse (t-shirt).

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